IVY PARADISE . The all-inclusive collection pays homage to disco era nightclubs with a beachy, summer flair. Full of sequined silhouettes, lush velvet materials, and iconic IVY PARK Monogram prints. The collections pushes the limits of athleisure and luxury by coupling bold sensuality with luxurious, durable fabrics. It takes swimwear from the sandy seas and onto the dance floor with versatility, comfort, and style.
This carefully curated capsule of cover-ups, swimwear, and cover-ups is designed for every physique and occasion. Sing your heart out at a music festival in a crop top or short set paired with a COZY pink sequin jacket for a shining finish. Later, shed the crystal mesh sarong wrap for a night swim in a reversible IVY PARK monogram bikini. Finally, end the day dancing until dawn, as you shimmer into the night.
Along with a global release, the collection has also been seen worn Beyonce’s RENNAISANCE WORLD TOUR and has been named one of her most iconic looks of her career.
Senior Apparel Design : Ruben Gonzalez
GLOBAL GO-TO-MARKET PRESENTATION ADIDAS X IVY PARADISE
Senior Apparel Designer, Ruben Gonzalez presents Ivy Paradise Collection to global markets during GO-TO-MARKET Week in Herzogenaurach, Germany.